More than a studio.

(Pre)
is the house behind a growing portfolio of brands, communities and experiences.
(+Post)
We bring strategy, identity, content, technology and operations together under one roof, building concepts people want to discover, join and return to.
(=Results)
Created in Munich. Built for culture.
- MUNICHTREND
- BEATLETICS CLUB
- THE SHAKEROOM
- GLAM MUNICH
- BAR FREDO
01
Build
Brand strategy & identity
We turn ideas into distinctive brands, from positioning and identity to digital presence and experience.
02
Grow
Content, community & partnerships
We grow brands through social-first content, creator partnerships and communities that connect online and in real life.
03
Operate
Experiences & operations
We take brands beyond the concept: producing experiences, building systems and supporting the daily execution behind lasting growth.
A city platform built into a growing community for culture, experiences and meaningful connections in Munich.
Explore MunichtrendA movement brand bringing training, music and community together through social-first fitness experiences.
Explore BeatleticsA functional drinks concept developed from brand idea to product, digital experience and physical space.
Explore ShakeroomA curated social format creating premium day-to-night experiences through music, hospitality and community.
Explore MunichglamA neighborhood café and bar activated as a community hub through recurring events, brand partnerships and cultural formats.
Explore Bar FredoComing soon
Triva München
Explore Triva
Built & operated by
5
Brands
Munichtrend · glam Munich · beatletics club · The Shakeroom · Bar Fredo
38K
Munichtrend Community
A city platform built into a growing community for culture, experiences and meaningful connections in Munich.
5.1K
glam Munich Community
A curated social format creating premium day-to-night experiences through music, hospitality and community.
2024
Founded in Munich
Created in Munich. Built for culture.

